Circle K Conversion Franchise Opportunity
Secure Your Legacy Through Brand Strength and Growth Support With Circle K!
OUR BRAND
Win the Customer. Grow With the Circle K Conversion Franchise Opportunity.
Circle K has built a unified customer journey that connects every part of the experience, from premium fuel and fresh food to trusted merchandise, loyalty rewards, and digital convenience. Conversion candidates have the opportunity to replace fragmented systems with an integrated model designed to boost volume, simplify operations, and support long-term growth through world-class training, tools, and performance data. We pair that approach with branded fuel that exceeds EPA standards and exclusive products our customers love, all backed by reliable supplier partnerships and nationwide distribution.
We’re one of the most recognized and trusted names in convenience and fuel, with over 17,000 locations worldwide and dedicated regional teams supporting each franchise. As a conversion franchise owner, you’ll tap into our buying power, brand strength, and operational expertise while receiving localized support from experienced consultants. To make your transition even easier, we invest in you through no-interest, no-payment financing, 25% off your franchise fee, and 25 periods of merchandise royalty relief, plus rebate programs that average nearly $60,000 per franchise per year.
Circle K wins the customer. You can too.
MEET OUR FRANCHISE TEAM
Circle K Franchise Leadership: Globally Trusted, Locally Rooted
The Circle K leadership team supports conversion franchise owners through a comprehensive model that includes fuel, food, and digital systems built to perform in any market condition. Franchisees are an integral part of Circle K’s business model and growth, and we help you leverage our global scale while preserving local ownership and community connection. From branding to operations, our team ensures that every franchisee receives the full strength of our established and tested system and the tools to grow your business with confidence.
WHY JOIN CIRCLE K?
Key Reasons to Invest in a Circle K Conversion Franchise
UNIFIED STORE + FUEL MODEL
Operate under one brand that integrates retail and fuel to eliminate vendor conflicts and boost efficiency.
STREAMLINED CONVERSION PROCESS WITH DEDICATED SUPPORT
Rebrand your store with expert guidance at every step, from layout upgrades to operational training.
FRANCHISEE FUNDING SUPPORT
Receive Circle K investment to reduce conversion costs, unlock incentives, and ease your transition into our franchise system.
FLEXIBLE PRODUCT SOURCING
Stock 80% national brands and 20% local items, offering customers familiarity with a neighborhood touch.
TRUSTED, GLOBALLY RECOGNIZED BRAND
Launch with instant customer recognition and credibility under one of the world’s most familiar names in fuel and convenience retail.
FRANCHISE CULTURE THAT’S BUILT TO WIN
Grow within a culture that values collaboration, accountability, and performance across every level of the organization.
NATIONAL BUYING POWER + VENDOR PARTNERSHIPS
Access exclusive pricing, top-tier suppliers, and established product strategies not available to independent operators.
More than fuel. Built to win. Launch a conversion franchise with Circle K.
INDUSTRY DATA
A Unified Customer Journey and a Growing Market
As a Circle K franchise owner, you align with a modern business model designed around your customers’ needs and invested in your future.
Strong customer loyalty is more than a foundation of the Circle K Unified Customer Journey model; it’s smart brand positioning. Loyalty programs help drive long-term engagement and return business. ¹
Circle K’s fuel + merchandise business structure connects you with an engine for sustained franchise growth; as one of the largest motor fuel retailers in the country, we buy fuel for resale at a lower cost than the majority of convenience stores and help reduce your expenses. ²
- “Members Only: Delivering Greater Value Through Loyalty and Pricing,” McKinsey & Company. 2024
- “Industry Evolution Paves Attractive Path for Circle K,” Quality|Value. 2024
- “Convenience Stores in the U.S.,” Statista. 2025
INVESTMENT
How Much Does a Circle K Franchise Cost?
Estimated Initial Investment
Conversion Franchise:
to
New Franchise:
to
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*See the Franchise Disclosure Document (FDD) for more information.
AVAILABLE MARKETS
Conversion Franchise Opportunities in Markets From Coast to Coast
Circle K is expanding our conversion franchise program across major markets nationwide, with opportunities for both single- and multi-unit operators. Our model is designed for experienced store owners ready to upgrade their operations with the strength of Circle K’s brand, systems, and support. With targeted incentives and a streamlined conversion process, we make it easier to modernize your store and step into a stronger position.
As a franchisee, you’ll operate within our Unified Customer Journey, where fuel, merchandise, and loyalty work together to grow your business. You’ll maintain local ownership while tapping into national buying power, premium fuel, and a loyalty platform built for repeat traffic. We invite you to join a brand that’s built for volume, built for growth, and ready to support your next chapter.
Check Out Our Available Circle K Franchise Markets
OUR SUPPORT
Investing Directly in Franchise Growth
Every Circle K conversion franchise begins with a structured launch plan and a franchise team focused on delivering long-term value, operational clarity, and measurable growth.
We’re committed to surrounding you with the systems, accountability, and insight you need to strengthen performance and lead your business with greater precision and confidence.
FRANCHISE OWNER TESTIMONIALS
Modern Systems, Experienced Support
“Since joining the Circle K franchise family in 2021, I have received unwavering support at every stage. From comprehensive training to expert guidance in market analysis and operations, their team has been instrumental in my success.”
S. Singh
Circle K Franchise Owner
Austin, TX
TESTIMONIALS
Grow With Us!
HAVE QUESTIONS?
Some Commonly Asked Questions About How to Launch a Conversion Franchise with Circle K…
What experience do I need to own a franchise with Circle K?
The Circle K franchise owner shares our philosophy and is passionate about creating a unified customer journey that supports brand loyalty and gives them a one-stop shop for motor fuel and merchandise. You or key members of your team should have experience in fuel, QSR, retail, or multi-site operations.
If you are a current convenience store owner interested in a conversion franchise, you must have no more than two years left on an existing fuel supply agreement.
We also welcome commercial real estate developers with sites with 1.5 – 3 acres, 200 ft minimum frontage, and 25K+ average daily traffic (ADT).
We offer co-location opportunities as well for QSR restaurant owners that could benefit from Circle K’s steady traffic engine.
What is provided as part of the Circle K franchise program?
Franchise owners and their managers will spend 3 weeks in immersive training on the Circle K franchise model, both in the classroom and on the job. When it’s time for your Grand Opening, our franchise team will travel to your location to make sure you are calm, confident, and excited when you open your doors. Owners will have access to the Circle K Confidential Operations Manual for daily operations and can count on ongoing operational coaching and FranConnect integration and dashboard access. Our team is available to assist you when you need us. We are always just a call or click away.
How much will the Circle K franchise program cost me?
The estimated initial investment necessary to begin operations ranges from $934,500 to $3,651,000 for conversion franchises and $3,079,500 to $8,301,500 for new builds. This includes a $25,000 initial franchise fee for a single franchise location and $75,000 to $100,000 for a multi-site franchise. As with any new venture, it’s important to have adequate capital to fund the initial business growth stages.
Is financing available?
We offer no-interest, no-payment partial funding for conversions and may provide capital for new builds, and we may refer to third-party financing sources as well on a case-by-case basis.
Are there ongoing fees to pay?
We collect a royalty fee equal to the greater of 3.5% of gross sales and $0.0075 per gallon of motor fuel sales, or $1,500 per Accounting Period. Fees such as these allow us to fund our ongoing Circle K support services and the continued development of programs, marketing tools, training programs, recipes, and systems upgrades. For a full list of fees and requirements, please refer to our Franchise Disclosure Document (FDD).
Are there any advertising fees?
Circle K franchise owners will be required to spend 0.25% of gross sales (of up to $125,000) per Accounting Period of up to $125,000 for general promotional costs, up to 1.25% of gross sales (of up to $125,000) per Accounting Period on local and regional promotional costs, and up to 0.25% of gross sales (of up to $125,000) per Accounting Period on national promotional costs. You will also be required to have a grand opening celebration and will be reimbursed for pre-approved expenditures in the amount of $0.50 for each $1.00 you spend, up to a maximum reimbursement of $4,000.
What is the term of the agreement?
The initial term of your agreement is ten years, with two subsequent successor agreement options of five years each.
How do I get started?
If you’re interested in learning more about the Circle K franchise opportunity, contact us at +1 (888) 888-8888 or email us at franchising@circlek.com or info@circlek.com.
Let’s discuss setting up a meeting, speaking with our management staff, and receiving our FDD, for all the important details you’ll need to make an informed decision.
STEPS TO OWNERSHIP
Take the Next Steps and Start Your Circle K Franchise Journey!
Step 1: Start the Conversation
Complete the form to get more information on the industry and what sets us apart from other new or conversion franchise opportunities.
Step 2: Business Review & Site Evaluation
Complete the conversion franchise application so we can begin a mutual review process, examine your location’s performance and history, and customize your ownership journey.
Step 3: Attend Discovery Day
Visit an operating Circle K franchise, observe our operations, and meet current franchisees and our leadership team to better understand the brand culture and systems.
Step 4: Finalize Your Agreement
Once you’re confident in the fit, you’ll sign the Franchise Agreement and officially begin your conversion to a Circle K franchisee.
Step 5: Begin Training, Onboarding, & Conversion
Take part in a complete training program that covers everything from store renovation and reconfiguration to business systems and marketing preparation, and reconfigure your location with Circle K branding and products.
Step 6: Open Your Doors!
With our franchise team by your side, begin building community connections and a loyal customer base as a member of the Circle K family!
